Skip to content
Andrew Tobias
Andrew Tobias

Money and Other Subjects

  • Home
  • Books
  • Videos
  • Bio
  • Archives
  • Links
  • Me-Mail
Andrew Tobias
Andrew Tobias

Money and Other Subjects

One Small Step For A Man; One Giant Leap For Foul

October 6, 2015

Three effective, affecting  minutes.  Which may get you craving chicken . . .

. . . and thus leads to this interesting 2012 video from Mark Bittman of the New York Times — “Finally Fake Chicken Worth Eating.”

“Would I rather eat cruelly raised, polluting, unhealthful chicken,” Bittman asks, “or a plant product that’s nutritionally similar or superior, good enough to fool me and requires no antibiotics, cutting off of heads or other nasty things?”

His video was about Beyond Meat, Ethan Brown’s company (here’s Ethan’s story), which in 2013 nabbed Bill Gates as an investor when he “couldn’t tell the difference” between their product and real chicken.

Chicks turn grain into bone, gristle, feathers, and beeks, so I can see why it’s more efficient not to have to grow the grain to grow those inedible parts . . . or the grain required to power what little movement chickens are permitted . . . or the grain required to produce the KFC chicken the workers eat who have to run around chasing the chickens with a hatchet.  (No?)  And then there’s all the chicken waste you don’t have to deal with when you extrude chicken directly from soy and peas and the other stuff in the Bittman video.  So — never in my life having touched a feathered chicken, live or otherwise — this whole new system makes some sense to me.  And, apparently, to Bill Gates.

I’m not ready to eat bugs yet, so have not put myself on the waiting list for next July’s harvest (more on this and the rremarkable Hult Prize soon).  But fake chicken?  My first order arrived today and was not half bad.




 

(Here are PETA’s favorite veggie substitutes.  Share yours?)

 

Post navigation

← A Lifelong Republican On Trump And The Troll Party
God’s Aquarium →

Quote of the Day

"It has been my experience that folks who have no vices have very few virtues."

Abraham Lincoln

Subscribe

 Advice

The Only Investment Guide You'll Ever Need

"So full of tips and angles that only a booby or a billionaire could not benefit." -- The New York Times

Help

MYM Emergency?

Too Much Junk?

Tax Questions?

Ask Less

Recent Posts

  • Six Links For Your Consideration

    June 25, 2025
  • Weekend Reading

    June 20, 2025
  • Oh, My

    June 18, 2025
  • 3 Quick Clips

    June 17, 2025
  • A Quick Poem

    June 15, 2025
  • Must Read

    June 14, 2025
  • I Mean, Just -- Yikes

    June 13, 2025
  • "I Hereby Retire From Satire"

    June 12, 2025
  • Unchecked And Unbalanced

    June 10, 2025
  • Crypto Corrupto . . . And Pride

    June 10, 2025
Andrew Tobias Books
  • Facebook
  • Twitter
©2025 Andrew Tobias - All Rights Reserved | Website: Whirled Pixels | Author Photo: Tony Adams