Author: A.T.

There’s nothing quite like leaning back in your bark-a-lounger (spelling? a dog’s recliner?) and reading a nice scrunched up copy of The Wall Street Journal. Let the other boys and girls go outside to play; I want my kids, when I have ‘em, reading the editorial page of The Wall Street Journal. Make ’em savvy little reactionaries by the age of 8.

But as you doubtless know if you subscribe to the Journal, it’s not only one of the finest papers in the world, it’s also $164 a year plus tax. And it means cutting down a lot of trees to make them, including all those stock tables you don’t read any more now that you have your computer, and all those full-page ads that have nothing at all to do with your life.

So, like me, you have probably considered switching to the “on-line” edition instead. Click here to subscribe — just $29.95 a year if you’re already a subscriber, $49.95 a year if you’re not.

I signed up. My thinking: for $29.95 a year, why not? I travel a lot; this way I can check out the Journal from anywhere without having to go down to the hotel lobby to buy one.

Indeed, I figured: if I like it, I can drop the “real” version altogether. That will save me $125 a year.

But so far, I will admit, I haven’t dropped the real version. I’d love to save all those trees. I’d love to save the fuel and the labor required to truck the trees to the mill and then truck the newsprint to the printer and then truck the Journal to my house — and from there to the recycler. Not to mention the fuel and labor required to make the truck and run the mill and the press and the recycler.

(Imagine if each episode of Friends or Seinfeld had to be delivered one-by-one on video cassette. Tens of millions of them for each episode! Not efficient.)

I’m just not ready to abandon newsprint quite yet. Compared with simply running your eye across the front pages of each of its “real” sections every morning, reading the on-line Journal is slow. And it’s hard to read on the train. But I do think the on-line version — and all its little on-line brothers and sisters, like the Washington Post that just went on-line recently — are almost surely here to stay. It’s just so much more efficient. And hey: every $125 helps.

Tomorrow: He Turned $4,000 into $75,000 in a Year

You’ve seen the little notice charities stick on their postage-free envelopes. In one variation or another, it reads: “Your stamp HERE helps us even more!”

But did you know how much? Putting your own 32-cent stamp there saves The Whales (or whomever) 76 cents. [10/96: WRONG! Mike Wyson of ZPG says it’s usually just 2 cents extra, worst-case 10 cents. And they’re charged the 2 cents anyway, so the stamp really saves only 30 cents.]

So you can give an extra 76 cents at a cost to you of just 32 cents. That’s an instant 143% “return” on your added social (or cetacean) investment.

Tomorrow: Forget the Whales — Save $125

Who needs horses when you’ve got the market?

Yesterday I told you about Jeff Schatz, who’s up $190,000 in a few months riding trends for quick gains. It’s a less-than-zero-sum game (because of the transaction costs), but that doesn’t mean there won’t be winners, and Jeff is clearly winning. More power to him.

Indeed, winning on Wall Street seems so easy these days it’s scary. Many of you are too young to remember, but from 1968 to 1974, winning was a lot tougher. Indeed, in 1973 through much of 1974 it was hard to find almost anyone who was winning. Guys like me had to write articles that all started out: “If the world doesn’t end — and it usually doesn’t — ” and then go on to extol the virtues of long-term investments in stocks. With the Dow down from an intra-day 1,000 in 1966 to 577 in the summer of 1974, no one wanted to hear it.

It’s almost as hard to find people losing money these days. But just wait. No bull market lasts forever.

In the meantime, here’s a sobering message I received from one of you (thanks, Donald Steinmann):

Many of the people visiting BOB’z investment site are really into speculation. It just really makes me sad when I read about all the ‘hot tips’ people have, and exhortations to day trade. One woman recently was talking about how she day trades with borrowed money. Her husband suggested Gamblers Anonymous after she lost $5,000 in one day.

Can you suggest any books besides yours and Burton Malkiel’s Random Walk Down Wall Street that might make it clear to these people? Sometimes I just want to grab them and shake them. My most powerful ammunition so far is pointing out that there is no day trader equivalent to Warren Buffett.

Books besides mine and Malkiel’s? How about Dostoyevsky’s The Gambler? (Or, perhaps, Dostoyevky’s The Idiot.)

“Those who can, do,” a friend once told me; “those who can’t, write about it.” I thought it was insensitive to say the least — I was still at Harvard Business School, getting ready to take a job writing. But he went on to earn $40 million a few years later — his earnings for that single year, mind you — so I guess a certain arrogance was perhaps justified (and here I am writing about it, so I guess he was right).

This was brought to mind by a message from one of you — Jeff Schatz — who wrote in mid-April:

Am I nuts?

Ever since I discovered the amount of information, news, tips, etc. available online I’ve become a short term trading junkie — mostly momentum plays. I’m up over $53,000 since January and I’m waiting for the bubble to burst. In your experience is getting in and out of stocks quickly (1 day to 2 weeks) a valid investment approach?

[No! You get killed by transaction costs and taxes.]

I have about $250,000 in a high-yield moneymarket fund and $100,000 in four growth Mutual Funds w/Schwab that I use as margin or as trading capital.

My trades are typically 1000-5000 shares in stocks like Iomega (IOMG), America On Line (AMER), Cisco Systems (CSCO) and some smaller issues ($5 and under) like AMTX, AERN, etc. I’ve made 25 trades with a record of 18 winners, 4 losers and 3 breakevens. I look at charts and it seems possible to ride trends successfully.

I have access to real time quotes and use both a discount broker (Ceres $18 a trade) and Schwab (StreetSmart software, excellent service, quick fills, $66-150 per trade).

I use stop limits and follow trades very closely and can almost always “bail out.”

The answer I most wanted to give Jeff was, yes, you are nuts. In the long run, the odds are against you (because of the transaction costs and taxes). You’re not investing; you’re just playing trends which, in an amazing up market of the kind we’ve had from the time you started with this in January, has made anything seem possible.

But — smug — I figured I’d wait a few weeks and let him find out for himself.

A few weeks later I asked Jeff for an update, and on June 10 he wrote back:

I have continued my short-term trading activities and have been devoting more time to it, about 5 hours a day. My profits, since Feb. now stand at $190,000 or so, with commissions subtracted. My account at Ceres alone has grown from $20,000 to $68,000.

I now have Signal (an FM real-time quote feed), TickerWatcher (Mac charting and quote software). A lot of my information is gained online — Investors Business Daily and Wall Street Journal electronic editions and America On Line investment forums.

I’ve expanded my stock list to include lower-priced stocks and have been following the hot pennies, as well as my consistent winners like Iomega and America On Line. My strategy is to catch rising stocks — forget the top or bottom — ride them for a few points and get out. I set tight stop limits on the downside and try to let winners run, although I tend to be very fast on the trigger. I average over 3 trades a day and Ceres’ low commissions and web site are a godsend vs. Schwab, etc.

It’s very exciting and not as risky as I thought when I wrote to you — if you have the discipline to cut losers fast. I use 8% as my guideline on losses and 20% as a sell signal on gains.

I don’t worry too much about taxes. I’m already in the 30-40% range anyway. I view my gains just like salary.

If you have the fortitude, there appears to be a lot of money to be made.

Hmmm. It’s hard to argue with a $190,000 profit, even if it does take 5 hours a day to earn. So I guess the first thing to say is that some people do seem to have a knack for trading — for sensing the rhythm of the market, “reading the tape” and so forth. But clearly, over long periods this has to be a less-than-zero sum game. Unlike long-term investing, where everyone could theoretically come out ahead (from dividends and general growth in the economy), with quick trading, over the long-run, the odds will more than catch up to most people (though not all — Jeff may really have a knack for this).

The three most obvious pitfalls:

1. Transaction costs. It’s not just the commission, it’s the spread. Iomega sells for one price if you’re buying, an eighth or a quarter more if you’re selling.

2. Discontinuities. It’s fine to put in stop-loss orders designed to get you out of a position when you’ve lost 8%. But what if a stock gaps open down 30% as sometimes happens? Then you’ve lost more than you planned — and in case you’ve been juicing up your return with margin, more still.

3. A downtrend. What if they forget to sound the bell that signals the end of this bull market and the market as a whole drops 30% over the next year or two? If you know in advance that’s what it’s going to do, no problem — you can keep on making a fortune trading as you have been, only with puts or short sales. But it’s only easy (at least for me) to know these things with hindsight. So there’s the market “correcting” more than it’s rebounding — more bad days than good — and lots and lots of 8% losses with almost no 20% gains. So you switch to the short side, but now the market begins recovering, so you’re still racking up 8% losses before being stopped out of your short positions. (And on the short side you might even have occasional dividends to pay, although not, I expect, with stocks like Iomega.)

Having said all this, you should presumably keep on doing what you’re doing as long as it works for you. The only important suggestions I’d make, and I suspect you’re way ahead of me, are, first, to avoid margin and, second, to set, in your mind, an “overall stop loss.” That is, promise yourself you’ll quit this game altogether if you ever lose a third (say) of your accumulated peak profit. (And then keep that promise!) In other words, if you’re up $600,000 at some point, but that ever shrinks to $400,000, fold your tent. In this example, you’d get to keep $400,000 (before tax), save 5 hours a day, and avoid the possibility of losing the remaining $400,000 — and then some.

(Remember: if you make $600,000 this year and lose $600,000 next year,
you have not broken even, you’ve lost $230,000 or so. Why? Because in the 40% tax bracket you had to pay $240,000 in tax on the short-term gain, but get to deduct only $3,000 a year of the loss, which saves you only about $1,200 a year.)

Good luck! (And as you hit each new million, could I it you up for one of my charities?)

Tomorrow: The Other Side of This Story

Yesterday I rattled on about John MacArthur, so cheap he used to run his insurance company in his skivvies on broiling Chicago afternoons rather than spend money on air conditioning.

Today the heat wave continues as I quote a page from The Earth Pledge Book (Cronkhite Beach, Building 1055, Sausalito, CA 94965). Each page has a quote at the top and a pledge at the bottom.

The quote:

“The United States consumes more energy for air conditioning than the total energy consumption of the one billion people in China.” — Robert O. Anderson (oil company CEO)

The pledge:

“I pledge to plant trees for shade, which can reduce air conditioner needs by 50%.”

In the meantime, pledge to me you will find a beach somewhere tomorrow, or some other cool and wonderful place (a movie theater?) to enjoy the day. We’ve got our problems in this country, certainly, but boy are we ever lucky to live here. (My favorite thing about tomorrow is the way the New York Times always prints the Declaration of Independence on its back page. Well worth re-reading.)

You think you’re hot today? (Someplace on the Internet it’s hot today. Apologies to our friends in Cape Town and Santiago who are freezing their butts off.) You think you’re careful when it comes to blasting the air conditioner (and thus your electric bill and “the environment”)?

Well, what about John D. MacArthur? MacArthur was the grade-school graduate who paid $2,500 to buy a bankrupt insurance company in 1935 and died a billionaire in 1978 — one of only two American billionaires at the time, as far as I know (the other: reclusive shipping magnate D.K. Ludwig).

He is remembered particularly for the “genius grants” that the MacArthur Foundation awards each year.

How’d he get so rich? Well, for one thing, he refused to spend any money on air conditioning. Reportedly, he was often seen conducting business at the executive offices of Bankers Life & Casualty in the heat of summer wearing just his underwear.

Not a pretty picture.

Of course, frugality alone does not a billionaire make. MacArthur’s own explanation, once: “I’ve been in the right place at the right time . . . It was kind of like the Braille system. I’d stumble around, bump something and make money.”

Meanness and dishonesty played a role, too. Once the company was going to host a Palm Beach week-end extravaganza for its 300 top-performing salesmen of 1961 — all expenses paid. All through the year notices went out to the sales force getting them to compete for this prize. What they were not told is that they’d be staying at MacArthur’s own hotel, the Colonnades, to keep the cost down. In November, when the rooms would have gone empty anyway. But the real surprise came when, after they’d competed all year for the prize and the winners had long since been selected — he just canceled the whole thing. Spend all that money just to reward his 300 top salesmen? (He owned 100% of the company, so it was his money.) No way!

To keep them from quitting, word went out that the cancellation had been made out of a concern for safety — it was around the time of the Cuban missile crisis.

But this was just a trifle. Where the bucks really piled up wasn’t in short-changing his employees, but in shortchanging his customers: collecting premiums against all manner of mishaps but then not paying off.

My favorite story concerned some truly atrocious escape clause he had inserted into the middle of a dense insurance policy. The only way anyone would ever become aware of this needle in a haystack of fine print was when the company pointed to it to decline a claim. The Illinois Insurance Department, alerted to these callous dealings, insisted that, at the least, this egregious clause be printed in 10-point type, to stand out. MacArthur complied by printing the entire policy in 10-point type.

“The darkest day in insurance history,” said his brother Charles, president of a more respectable insurance company, “was when my brother entered the business.”

Not a pretty picture, either — though no reason, I should think, if you happen to be awarded a MacArthur grant yourself, to turn it down.

Have a happy and not too hot July 4th weekend!

“I would be interested in your thoughts on selling a losing stock. One where you don’t expect the loss to turn around for, say, at least a year. Is it best to sell and write off the loss or hang on and keep the paper loss from becoming real? I am assuming here that you don’t need the money for the near term.”

Gosh. I didn’t think anybody but me had any losers these days.

Well, one thing you can do is sell it now, for a tax loss; then wait 31 days and buy it back. (You have to wait 31 days or the I.R.S. will deem your sale-and-repurchase a “wash sale” and disallow the loss.)

At a deep discounter, the cost of selling-and-buying-back would be negligible, though the “spread” between bid and asked could cost much more, especially if the stock is illiquid. Not to mention that the stock just might zoom in those intervening 31 days, to spite you, making it expensive to buy back. (So another tack is to buy the extra shares first, doubling up, wait 31 days and then sell your original shares for the loss. The risk with that, of course, is that the stock could keep falling and you’ll now lose twice as much as it does.)

The presumption in either case is that you think this stock represents a really good value at today’s price. Otherwise, why not just sell it and buy one that you think does? (Or, if you can’t find a really good value, just sit on the sidelines for a while?)

One other alternative: Stop trying to beat the averages by doing this yourself and buy shares, instead, in low-expense no-load mutual funds. Most of them won’t beat the averages, either; but at least they’ll save you time.

This is my 100th “daily comment.” Part of the fun has been your feedback.

From one of you frustrated by the timbre of some of today’s youth . . .

“Suggest that your readers take their kids to the park for a ride on the swing this weekend. Need a financial angle? It’s free; will bring down their future healthcare costs by promoting exercise; will save tax dollars by keeping their otherwise attention-deprived kids from becoming park-equipment vandals; and saves the cost of renting some canned entertainment from Blockbuster. Man, this idea is full of money saving tips. Perhaps parents will be able to give up the 70-hour work weeks and spend some time with the kids for a change. And while we’re at it, maybe you can suggest that tax-deductible contributions be made to an organization that can benefit the youth of this country. Prevention is cheaper than incarceration. Perhaps you could encourage them to avoid capital gains taxes by donating appreciated stock to Big Brothers…I dunno, you’re the financial guy . . . think of something . . . society needs your help.”

I dunno either. But it sounds as if you’re on the right track.

“I read your comment on Earned Income Credit. The only problem I have with this credit is that of the two people I know who claimed it, both did so fraudulently. I know that fraud is going to occur one way or another, but my personal experience on this issue has been that fraud was involved 100% of the time. Seems to me like it’s only a good idea if the tax payers don’t bleed to death from unchecked fraud!”

Good point. I suppose if someone earns some money “on the books” and some off, or if one spouse gets a W2 and the other’s income is not reported, you’d have a double tax fraud: the fraud not reporting off-the-books income, as is already common today; plus the additional fraud of actually getting a government check you were not entitled to.

The purpose of the Earned Income Credit, of course, was to help low-income families. If someone with kids worked full-time and were still below the poverty level, the government would chip in a little more. This is a better scheme than lifting the minimum wage, it is argued, because it’s targeted. More than half the minimum-wage workers are not supporting a family, but in many cases are just teenagers flipping burgers to supplement the family income. Why force the marketplace (including poor people who eat at McDonald’s) to pay more to a kid whose dad might earn $60,000 a year?

So the Earned Income Credit is more targeted, but the minimum-wage is essentially fraud-proof (at least on the part of the worker). It looks as if we’ll have a combination of the two — a modest hike in the minimum wage and a continuation of the Earned Income Credit. And I say: good. To someone like me who makes considerably more than $8,500 a year (the current $4.25-an-hour minimum for 50 forty-hour work weeks), these two boosts, even in combination, seem anything but extreme.

As for its costing lots of jobs, I’m not sure I buy that. Most minimum-wage jobs are not in manufacturing, which can be shifted off-shore, but rather in service industries where the work has to be done here. Yes, raising the minimum wage will cause some employers to cut staff. But maybe not as much as they say, because with staff cuts come service cuts. People will complain — or patronize the restaurant where the service =wasn’t/= cut back. So perhaps instead of cutting jobs, employers will raise prices a nickel or a dime, which redistributes a tiny bit from “everyone” to the lowest-paid. “Everyone” can’t afford to buy quite so much, but the lowest-paid can afford to buy more. I have a hunch the lowest-paid may deserve it.

Monday: Sell Your Losers?